We run an affiliate programme that invites publishers, streamers, content creators and marketing partners to build a commercial relationship with Playpalm. We see affiliates as extensions of our marketing team: partners who bring relevant audiences and who are rewarded for driving sustained, compliant player activity.
The programme is designed to create a transparent, performance‑based partnership between Playpalm and third‑party promoters. Its aim is to align incentives: partners benefit when they refer engaged, verified players, and Playpalm gains a scalable, measurable channel for audience acquisition. Activity must comply with local advertising rules and responsible gambling principles.
We offer a range of commercial options to suit different partner types and traffic profiles. Rather than a single fixed rate, partners can agree a model that reflects the value of the traffic they provide. Commission terms are documented in the partner agreement and include standard clauses on attribution, payment timing and qualifying player activity. Exact rates and payment schedules are agreed during onboarding.
Accurate tracking and transparent reporting are central to the relationship. Partners receive access to up‑to‑date performance dashboards and regular statements showing referrals, conversions and payable commissions. Attribution rules, cookie durations and invalid traffic policies are explained clearly so partners understand how activity is recorded and settled.
Playpalm supplies a library of promotional materials and technical assets suited to common channels. Available items typically include banners, landing page templates, deep links and campaign creatives in sizes optimised for desktop and mobile. We also provide compliance guidance and creative recommendations to help partners stay within advertising standards.
We favour durable, transparent partnerships that can evolve over time. Ongoing reviews, joint planning sessions and tailored incentives are used to support growth and resolve operational issues. Partners who demonstrate consistent, compliant performance may be offered revised commercial terms or exclusive campaign opportunities to reward long‑term collaboration.
